It is the end of January.  Have you written down your 2012 goals yet?  Many professional carpet cleaners spend the slower carpet cleaning months thinking about what their goals will be for the new year. However, many keep them in their head and do not write them down.  Although, we all think things are easy to remember, the reality is that they are not.  If not written down, goals are easily forgotten and hard to track for accountability.

Take a moment to write down your goals.  Some high level goals to think about are:  revenue goals, profit goals, marketing goals, employee goals, diversification goals, and extended goals (3 years, 5 years, 10 years). However, don’t stop here.  Now, take each goal and put some action items behind them.  Make sure you do a monthly review of these goals and action items.  If one of your goals is to increase “protectant” sales and you have an action item of creating a flyer for employees to give to customers on the job, have you completed this flyer?  Is the flyer working; do you need to modify the flyer?  By keeping track of these goals & action items monthly, you are more apt to do what you need to do to make your goals a reality. 

Let’s make 2012 a year of realized goals!